donor demographics

Text to Donate: Case Studies

Text to Donate: Case Studies

Many nonprofits are using text to donate services with good results. While there are always exceptions, the majority of our customers bring in substantially more in donations than they pay in fees for the service. Below are a few case studies showing the effectiveness of our text to give service.

Eric Bryant, January 16, 2019

Myths About Who Donates to Nonprofits

Myths About Who Donates to Nonprofits

One would think that a recession would make people more tight-fisted. But IRS data shows the opposite. For example, during the Great Recession, individuals and households dug down deeper and contributed more to charity. Even though there was a sharp decline in both household income and household wealth from 2006-2012, there was an uptick in charitable donations of 2.7% during this period.

Eric Bryant, January 16, 2019